True Net Revenue
Gross sales net of refunds, fees, and chargebacks, measured against bank deposits, not platform reports.
Ten platforms reporting one number each. Truence collapses them into one operating truth: every dollar earned, owed, withheld, and confirmed against your bank.
Shopify says one revenue number. Stripe says another. Amazon shows a third. Your accountant sees a fourth. Your bank, the only ledger that pays the bills, agrees with none of them.
Stop adding spreadsheets. Truence connects to every channel you sell, advertise, and bank with, and produces one verified figure for every line on your operating P&L.
Gross sales net of refunds, fees, and chargebacks, measured against bank deposits, not platform reports.
In bank, in transit, expected within 7 days, expected within 30 days, and net position. One view across every account.
Operate three brands or fifteen. Every store collapses into one consolidated view with verified inter-account flows.
Variances, processor surprises, fraudulent disbursements, flagged the moment the bank confirms the gap.
| Line | Reported | Verified |
|---|---|---|
| Gross Revenue | $304,221 | $304,221 |
| Refunds | −$3,212 | −$3,210 |
| Processor Fees | −$8,108 | −$8,531 |
| Chargebacks Held | $0 | −$1,847 |
| True Net to Bank | $292,901 | $290,633 |
↑ Variance discovered: $2,268 in unbilled processor reserve. Recovered to bank in 9 days.
Five states of cash, refreshed continuously, anchored to your bank. No more spreadsheet projections. No more let me check with my accountant. Allocation-ready truth.
In bank, in transit, expected inflows, expected outflows, net position. All confirmed against bank reality.
Day by day projection of when funds clear into your operating account, indexed to processor and platform timing.
Roll up balances across operating, reserve, and savings accounts with bank-confirmed inter-account flows.
Most analytics tools accept whatever the platform says. Truence treats every reported figure as a hypothesis, then proves or breaks it against the only ledger that pays your team, your ads, and your inventory.
| Capability | Platform Analytics | E-comm Accounting | Truence |
|---|---|---|---|
| Pulls revenue from Shopify / Amazon | Yes | Yes | Yes |
| Cross-checks against actual bank deposits | No | No | Yes · read-only Plaid |
| Detects unbilled processor reserves | No | No | Yes |
| Day-level capital arrival forecast | No | No | Yes |
| True margin (post-fee, post-refund) | Estimated | Estimated | Bank-confirmed |
| Surfaces variance against the bank | No | No | Yes · auto-flagged |
Verified ROAS and SCAC across every channel, anchored to actual deposits.
Explore Growth →Capital arrival, ad-scaling guardrails, product winners, all measured against bank truth.
Explore Predict →Verified bookkeeping, dispute recovery, expense intelligence, built on the same source of truth.
Explore TrueBooks →Adaeze runs a $4.2M skincare brand across Shopify and Amazon. Before Truence, four dashboards disagreed on revenue every Monday. Today, one number, settled to the dollar.
Read-only Plaid + Shopify or Amazon. We back-fill 30 days of bank-confirmed revenue, fees, refunds, and cash position. No card required.
Connect your stores, your ads, and your banks in minutes. The verification layer takes it from there.